Month: September 2016

How Get the Best out of your Personalised Video campaign. Part 2 – The Landing Page

  • Data Creative
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Data Creative will almost always use landing pages in our campaigns for four very important reasons; Everything your client does with their video is fully trackable – in real time. We can display the call to action directly underneath their video, while your message is still front of mind. Including video files in your email […]

How Get the Best out of your Personalised Video campaign. Part 1 – Your EDM

  • Data Creative
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A Data Creative campaign with Coles Flybuys saw an increase of 55% in sale conversions from the recipients who viewed the video. A great statistic! Although Coles Flybuys were only able to get these conversions from people who took the steps of opening the email and clicking through to their personalised video. Those who have […]

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